Listing positive media mentions of our brand on our website can really help us keep track of what’s being said about us and also help with our marketing. The same is true for awards pages. I discuss the topic on this episode and also talk about how...
Podcasts
Episodes
Lots of companies were writing content about the coronavirus and how it relates to their industry. The current marketing phase has now shifted to starting webinars with topics around the pandemic. In this episode I discuss the things you should...
Marketing Director and Podcast Host Amanda Milligan shares with us what content assets publishers want you to produce and how you can use that knowledge to stand out with your content.
Joe Pulizzi joins me to talk about his prediction that print will become more important in content marketing. We discuss how and why brands may start printing more publications.
In this episode we explore the world of content marketing in B2B SaaS and redefine what content means in the age of growth, including: – How content marketing has evolved over the last 10+ years in B2B SaaS – How to create a growth...
In this episode we explore the world of content marketing in B2B SaaS and redefine what content means in the age of growth, including: – How content marketing has evolved over the last 10+ years in B2B SaaS – How to create a growth...
Brian Halligan and Dharmesh Shah launched HubSpot in 2006 and since then the company has grown to a team of over 2000 people across 8 offices around the world, filed for an IPO in 2014, and achieved revenue of $375M in 2017. HubSpot Co-Founder &...
David Cancel knows what it takes to grow a successful SaaS company. Why? He’s done it five times. After his fourth company, Performable, was acquired by HubSpot in 2011 he became Chief Product Officer. But in late 2014, with just one month to...
For any SaaS company, the journey to $10M in ARR is anything but easy; just ask Hotjar Founder & CEO, David Darmanin. In this episode, David takes us on an adventure along this rocky road as he shares some of the highs and lows of building...